The Trick Is Activity
Of course it is! But the question is what is the best course of action with the time available. It’s such a nuisance having a day job. Soon the empty canvas of the week days will return. Not a moment too soon!
So What Has Been Going On?
Here is a checklist of achievements:
- The Monthly Boatpride Newsletter. Started In January, the newsletter keeps subscribers up to date over a range of relevant topics. Topics include what is recent on the site, news from the world of sailing events – Vendee Challenge for example. A quote from the month, called ‘a quote to sail by’. Products receiving acclaim from Amazon or Ebay. The newsletter will become a bigger project when I have days rather than hours in the week to manage.
- Ten pages are now featuring products from Ebay. An exciting step towards offering the most competitive market place on line on the site. I have brought a product called Build A Niche Store. Again it is on the list!
That not seem like a lot, but believe me it is!
Where Is It All Going?
The direction of the site is to focus visitors on returning frequently to take advantage of the information, products and services collected. But more than that, in due course the design will change. Which reminds me check out the new header – it’s popular.
What Else Is Going On?
There will be some niche twittering to drum up keen sailors and boat users. There are a number of affiliate sites I am contacting to find the best possible products for visitors. The customer service must be flawless.
Currently Reading
Practical Boat Owner Magazine – March edition. Well devouring it is closer to the mark!
Tribes – By Seth Godin. Marketing in the on line age. How to develop a water tight following.
